Just like any business entity- your continued success depends on your ability to get more people to know about you and your products, services, activities and ideas. It’s no different for your online assets- a steady stream of new traffic can only be good for you.
This is where internet marketing comes in- there are a lot of things you can do to drive traffic into your sites. You can do advertising- which makes for good results, but can be rather cost-prohibitive (whether you go print, radio or online), particularly if you’re still starting up, or if your promotional budget isn’t enough to support it at the moment.
Still, there are more cost-effective ways to get clients to find you and your website. Personally, I’m trying to find all these online directories to list my blogs in- and one site that looks promising is the Asian Business Directory. There are a whole lot of categories- covering pretty much a wide spectrum of possible businesses, and probably a lot more later on as more people sign up for its service.
Nevertheless, it makes good sense to sign up as early as now- get first-mover advantage, and all that. Take a look, for example, under ‘Blogging’- there are only a few entries under that category- about 15 blogs- when there are thousands of bloggers in the Philippines alone that could make use of a little more online publicity.
Remember that directory listings greatly help not only in generating traffic for your website (or blog), but it also helps boost your Google PageRank and your discoverability. And that can only be a good thing- particularly if you’re more into optimizing your site and monetizing it.