The following post originally came out in one of my other blogs, “Renzie Baluyut Online”. Check out the rest of that blog for more insights on the world of blogs and blogging. Particularly useful for you who are just starting to blog, and those wanting to build better blogs. Enjoy!
I remembered it hit me in the face when I saw it on an E! True Hollywood Story or something. It was a story about Keenen Ivory Wayans. You may know him as a successful and talented actor, comedian, director and producer- but for me, I will forever associate him with one of my most favorite sketch comedy shows of all time, “In Living Color”.
Shout-out to my sister for getting me Season 1 on DVD, by the way. Great stuff.
Now from what I remember (I could be wrong, so bear with me), Keenen had always wanted to be a cast-member of Saturday Night Live- which has always been the benchmark for TV sketch comedy, even to this day. For some reason, he never made it into the show- but it didn’t keep him from honing his craft, working on writing and directing and producing.
It wasn’t long until he got noticed- this time, a TV network (FOX) presented him with the opportunity to have his own sketch comedy show- which we now know as “In Living Color”, and which I think at the time was positioned against Saturday Night Live.
The show was groundbreaking. We know it now as the show that helped jumpstart the careers of Damon Wayans, Jim Carrey (back then credited as James Carrey), David Alan Grier, Jennifer Lopez (she was a Fly Girl!), and Jamie Fox. “In Living Color” went on for five seasons, until 1994- which was still a very respectable run for any TV series.
Brothers Damon, Shawn and Marlon Wayans all had fairly impressive movie careers already going on at the time the E! True Hollywood Story was done. I remember them crediting big brother Keenen for drilling into their heads this simple, but very important equation:
Preparation + Opportunity = Success.
And it has been a source of inspiration for me ever since. The story was something I’ve shared with people I’ve worked with- not just at the radio stations or the contact centers I’ve seen action in, but also with clients and friends.
It teaches us that success depends on two things: One- the amount of effort you put in to honing your craft, making yourself more marketable, essentially building yourself up. And Two- getting yourself into a position that opens doors for you, and grabbing the chance to showcase your skills when the opportunity presents itself. You need both to achieve success.
And yes, I believe in that.
It’s no different for blogging. Building up your blog is the ‘Preparation’ part of the the equation. It gives you a chance to develop your writing skills, to get into the habit of churning out good content, and get completely immersed in the blogging lifestyle.
The ‘Opportunity’ part comes in when you start marketing your blog. You allow more people to check out your work, and you also put yourself in situations where you can get noticed by the people you want. You’ll never know what you can find out there: making new online friends, getting offered to write for a blog network, getting invited to blogger events, being asked to talk about your blogging experiences at a workshop- the possibilities are endless.
In fact, blogging presents a lot of opportunities for anyone who’s serious enough with it. Check out this posting for jobs for bloggers just for this month. And the way things are going, there’s a rising demand for good, quality content- a need that can be filled if writing is your game.
So do you think you’re ready? If so, then good for you- get yourself out in the spotlight and show us what you got. If not, well then keep building yourself up- and hope that, next time the opportunity presents itself- you’ll be ready this time.