A Few Important Things You Need To Know…

Share This Post: “…this video will blow your mind!” –Renzie Baluyut

Seriously it will.

Not too long ago, I posted an article, pretty much evangelizing the importance of having a continuing desire for learning and discovery.  I go online and try to learn something new everyday, on top of reading a book, or immersing myself in some of the latest songs.

That last one was probably a habit I picked up from my days in radio.

In any case, I actually got a few friends into the same idea, and so we’ve been actively sharing all kinds of useful (as well as some not-too-useful) things with each other: links, blog posts and articles, ebooks, webinars and webcasts, podcasts and video.

One of the most interesting videos I’ve seen lately was this one posted by the good people of TeacherTube, which they shared over their YouTube channel.  Particularly of interest to business-folk and internet professionals, entrepreneurs and small business owners, as well as all sorts of marketing and media professionals.

That highly informative video, along with so much more great stuff, is available on TeacherTube.com’s official channel on YouTube.

Almost totally useless trivia: You were watching that video to the tune of Fatboy Slim’s “Right Here, Right Now”. The song was released in 1999, from Fatboy Slim’s second studio album, You’ve Come a Long Way, Baby.

A similar video and blog post can be found here on Keyboard Monkeys | Tips, Tricks and Advice for the Digital Entrepreneur.

Cheers, everyone.

Does Renzie Make Money Blogging?

Share This Post: advice on blogging and internet marketing, with Renzie Baluyut.

A friend of mine asked me if I actually made money out of my blogging efforts.

The answer is: yes, I do, but not as much as I would want to. At least not yet.

It is not uncommon for new bloggers to get into the blogging lifestyle for the sole purpose of making money. So let me make one thing clear to all of you: there is no get-rich-quick-formula to blogging, contrary to what you might see in ads, or hear about from some friend of yours, or a friend of a friend of a friend, etc. You get the idea.

But yes, you can make money from your blog. However, just like any serious venture, you have to be willing to put in all the hard work that comes with it. You need to do things the right way, you need diligence, and above all, you need to have a real passion for discovering and sharing.

Yes, there are bloggers out there who make a substantial passive income from their blogs. Now you have to imagine the kind of work they must have put in to get to that point. It’s going to take patience and time. And a whole lot of effort.

Do I make money from blogging? A bit, yes. But mostly I get to land blogging gigs, or consultation gigs for clients, as well as get lots of free stuff.

As for me personally, I do make some money with my blogs. But nowhere near the kind of passive income some of my more successful blogging colleagues are making though. My main source of income really is from projects I get when the occasional client likes the way I write, so they ask me to develop content for their sites. Others ask for my help in getting a blog started. Still others enlist my aid on marketing ventures, or for projects that require a great deal of promotion, advertising or events management.

So while I don’t make that much money blogging, I do make cash from all sorts of gigs, projects and business ventures as a result of my efforts. I’d say I make enough. I’ve finally left the corporate world in early 2008, and no, I have no plans of heading back. I love the freedom and flexibility of being a digital entrepreneur, online freelancer and marketing consultant.

Then again, I’m not completely contented with my achievements so far. In fact, my long-term goal is to generate a substantial passive income from my blogs.

As far as making more money for yourself is concerned, there are many ways to go about this with your blog. Plug in all the Adsense/Chitika/Widgetbucks modules all you want, or go ahead and put up an Amazon A-Store or two, sign up for all kinds of affiliate marketing programs– the internet is full of all these make-money-from-your-blog strategies.

For me, I believe it’s still about content. Real stuff. Doesn’t have to be popular stuff, but at least something that appeals to a niche enough audience who are about as passionate as you are with the same things.

And you know what would help as well? A whole deal of internet marketing, search engine optimization, and a great deal of networking.

Tell you what, there are a couple of online talks going down that can really help you out if you’re serious about making money off your blogs.

First up, there is a webinar on how you can make money writing blog reviews and news articles on Sept. 17, 2009 at 7pm, Philippine time (GMT +8:00). It’s an online talk, so you can conveniently plug in from anywhere, as long as you have a decent PC or laptop and a stable internet connection. If you want to make some money blogging, or at least want to find out how, then go ahead and register right here, and attend the workshop once you get the confirmation. This particular webinar is free, so all you have to do really is register for it and attend it.

Next, you have slightly more intensive series of webinars– a certificate course where you can learn some real tips on how to optimize your site and make it more discoverable and search-friendly. I’m attending it myself, as I feel I have a serious need for it. You have a certificate course on Search Optimization Techniques, on October 6 (Tuesday), 8 (Thursday) and 10 (Saturday), 2009. All three classes are scheduled from 6:00PM to 8:00PM Philippine time (GMT +8:00). For that 3-day course, you can register for the series, and know more about payment details here.

Lastly, there is another online certificate course, but this one is all about link-building techniques, and is also spread out over 3 days: October 13 (Tuesday), 15 (Thursday) and 17 (Saturday), from 6 to 8pm. It is a direct continuation of the SEO certificate course, and for this set of webinars, you can register and know more about payment details here.

All of these courses are being conducted by Janette Toral, one of the Philippines’ foremost authorities in e-commerce and internet marketing. So yes, you will be in very capable hands.

So there you have it, if you want to make money from blogging, you’ve got three venues to learn how. I’ll be there myself, so I’ll see you then.

Cheers, everyone.

Make Use of Online Directories!

Just like any business entity- your continued success depends on your ability to get more people to know about you and your products, services, activities and ideas. It’s no different for your online assets- a steady stream of new traffic can only be good for you.

This is where internet marketing comes in- there are a lot of things you can do to drive traffic into your sites. You can do advertising- which makes for good results, but can be rather cost-prohibitive (whether you go print, radio or online), particularly if you’re still starting up, or if your promotional budget isn’t enough to support it at the moment.

Still, there are more cost-effective ways to get clients to find you and your website. Personally, I’m trying to find all these online directories to list my blogs in- and one site that looks promising is the Asian Business Directory. There are a whole lot of categories- covering pretty much a wide spectrum of possible businesses, and probably a lot more later on as more people sign up for its service.

Nevertheless, it makes good sense to sign up as early as now- get first-mover advantage, and all that. Take a look, for example, under ‘Blogging’- there are only a few entries under that category- about 15 blogs- when there are thousands of bloggers in the Philippines alone that could make use of a little more online publicity.

Remember that directory listings greatly help not only in generating traffic for your website (or blog), but it also helps boost your Google PageRank and your discoverability. And that can only be a good thing- particularly if you’re more into optimizing your site and monetizing it.

Cheers, everyone!

Fixing and Re-positioning This Blog.

To be completely honest, I may have neglected this blog a bit- it’s been weeks since I last posted anything here. Mainly because I’ve been working on a few other projects these past couple of months.

The good thing is that is has given me a sort of clarity- an understanding of what this blog is supposed to be in the grand order of things.

I was just reading Aaron Wall’s SEO Book the other day (which is a highly recommended read, if you haven’t checked it out yet), and it sorta gave me an idea of how to go about fixing up my site.

Simply put, I have to consider three very basic things:

1. Who’s my target audience? Or more like, who would I want my blog to appeal to?

2. What do I plan to offer? Exactly what kind of content do I plan to put in “The Life and Times of The Renzie Man?”

3. What makes this blog different from all the millions of other blogs out there?

Those things considered, lemme go ahead and figure out what this blog really is all about. Here we go…

My Intended Target Market.

Who do I want to talk to? I want to reach out to an online audience who’d like to know how it is to live in the Philippines, from the point of a 30-something dude. That means reaching out to all kinds of travellers, locals interested in the bachelor lifestyle, my fellow Filipinos abroad who’d like to have a glimpse of home, and pretty much anyone genuinely interested in me- though I can’t imagine who, and exactly what kind of people those would be .

What Kind of Content Would Be in this Blog?

This blog is a personal blog masquerading as a lifestyle-oriented piece of work. So while it is definitely something for shameless self-promotion, it aims to share useful tips, articles and opinions along the lines of…

• Bachelor Living in Metro Manila.
• Living Life Easier – Work-life Balance Tips and other useful bits of info to get the most out of our 24 hours a day.
• Workplace Woes and Worries- Don’t quit your day job- but don’t let your life revolve around work either.
• A Healthier Lifestyle- my attempt at losing the extra weight at least.
• Fun in Metro Manila- where to dine out, great spas to visit, local destinations, etc.
• My current projects
• Making money online- a little extra cash is always good, wouldn’t you agree?
• What I’m into- again, it’s all about me.

My Unique Selling Proposition.

The truth is, the blog is all about me, and therefore, I am selling me. This blog represents one of my first efforts in blogging. It is a true online journal of me and my little misadventures, not some blog meant positioned towards a particular niche. Of course I will come up with a concept blog from time to time, or pursue some online project- yeah, I’ll be linking it up here, so anyone who’s also interested can also check it out.

Now that I’ve pretty much figured it out, let’s get back to blogging now, shall we?

Diddling with Del.icio.us

The following post originally came out in one of my other blogs, “Blog. Blogger. Bloggest!”. Check out the rest of that blog for more insights on the world of blogs and blogging. Particularly useful for you who are just starting to blog, and those wanting to build better blogs. Enjoy!

I was playing around with my del.icio.us account the whole day today, mainly trying to figure out how to slap a del.icio.us script at the footer of each post, versus just having one at the side of my blog.

Del.icio.us is a free social software web service for sharing web bookmarks. See, there used to be a time when you’d bookmark your favorite websites from whatever PC you’d be using at the moment. Del.icio.us takes all that bookmarking several steps further because, not only can you store all your personal bookmarks on an easy-to-use, easy-to-access online account, you can also share your bookmarks with other people, as well as check out what other people are bookmarking.

So in essence, del.icio.us allows you to create your very own list of links, categorize it, and share it with others. You can access this list anytime you’re online, so you can practically bring your list of links and bookmarks to any PC or laptop you’re working on.

As a blogger, you want this service. For several reasons:

1. On the front page, you can see what are the hottest topics/pages/blogs at any given time. You’ll want a quick way of finding the newest, or the most popular resources online, especially on subjects related to your blog.
2. It’s a great way to market you and/or your brand, or in this case, your blog. You would want to use del.icio.us to promote your blog and your individual blog entries with other people.
3. It’s really meant for networking. You’d want to hook up with people who also look for the same things you do, and share bookmarks with them, as they share theirs with you.
4. It’s a great way to archive your blog. Del.icio.us allows you to keep track of what you’ve already written or what you still want to write about.

Check this out: Roland Piquepaille has a great read on how he uses del.icio.us. Sign up for del.icio.us by visiting their website. For more information on del.icio.us, read more about it on Wikipedia here.

I hope this has been useful. Enjoy!

share this on del.icio.us!